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Hopes collaboration provides a $3 billion lift to sales.
November 2, 2010
By: TOM BRANNA
Editor
Procter & Gamble Co. Chief Executive Officer Bob McDonald said he wants the company to increase its work with external partners on new consumer products to deliver at least $3 billion in annual sales growth by 2015, the Financial Times reported. McDonald made the comments at a meeting with businesses and research institutions that work with P&G, the FT said. For more on how P&G is collaborating with partners, be sure to read Green Ingredients, in the November issue of Happi...
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